CASE STUDY: MISSED CALLS
What To Do About Missed Calls
.... and not lose business if you can't get to the phone!
Our Client: Pure Maintenance of Oregon
David Watts operates Pure Maintenance of Oregon using a variety of lead sources, but the best leads come from phone calls. David doesn't miss hardly any calls at all, but sometimes it's impossible for anyone to get to the phone - while out on a job or taking time off.
❌Problem: The Occasional Missed Call Meant Lost Business
... even though a very few were missed
It's almost impossible for any business to answer every single call. Most miss up to 47% of calls.
We knew that roughly 85% of people whose calls are missed will not call back.
Most customers expect immediate responses, or they would take their business to a competitor.
✅ Solution: Automatic Missed Call Text Back
We setup automation technology that would text the missed call number.
The system would text the missed call number back to engage the customer before they moved on to another company.
We setup automation technology that would text message the missed call came in.
✅ Personalized messaging to each lead
✅ Deployed 24/7
✅ Import lead's phone number into a CRM
The text sounded like him, but it was an automated text!
📈Results: 92% of People Responded To The Text!
Missed calls were saved! ✅
Customers were stopped from moving on to other businesses, and much more likely to respond to a phone call.
This is a unique feature that most home services businesses haven't figured out yet.
(If you don't believe me - try calling businesses and see how many missed calls you get! And how few text backs you get too!)
Data taken from January - May 2024.
Conclusion
Missed call text back was an easy way to not lose customers.
Added benefits:
✅ Happier customers (because you answer 100% of the time!)
✅ More booked inspections
✅ Business texting phone number
✅ Peace of mind - take time off without worrying about your phone!